The eighth edition of bauma CONEXPO India 2026 opened its doors on 15th September 2026 at the India Expo Centre, Greater Noida, drawing construction, mining and material-handling companies from across the globe. Among the exhibitors commanding early attention was the joint participation of Jaypee Engineering & Hydraulic Equipment Co. Ltd. and Vishnu Forge Industries Ltd., whose stall in Hall 11, Stall K15, was formally inaugurated by Mr. Ashok Minda, Chairman & Group CEO of Spark Minda.
The inauguration set the tone for what would become a four-day showcase of engineering capability, customer engagement and business development for the two companies, collectively known as JEHEL.
The ceremony also saw the presence of Mr. Shekhar Agarwal, Chairman of the Shekhar Agarwal Group of Industries, and Mr. Akshay Agarwal, Managing Director of Jaypee Engineering & Hydraulic Equipment Co. Ltd. and Vishnu Forge Industries Ltd. The gathering of senior industry leadership underscored the significance of the event for both companies.
A Stall Built for Impact
The 9-metre by 6-metre stall, fabricated by Nihar Exhibitions, was designed to present a unified visual identity for both Jaypee Engineering and Vishnu Forge Industries. Rather than treating it as a passive display, the team built the stall around active product communication and visitor interaction.
A custom-fabricated boom exhibit, built from scratch for the event, served as the centrepiece of the Jaypee Engineering display. Alongside it, 3D models of the Hydraulic Truck Tippler, Scrapper and BRU Unit, developed by Makers3D, allowed the sales and technical teams to walk visitors through equipment applications, working principles and engineering configurations in an interactive format.
The Jaypee Engineering side of the display covered the company’s full range of solutions, including stationary rock-breaking systems, hydraulic grabbing solutions, container tilting systems and raw-material unloading equipment. Vishnu Forge Industries presented its capabilities in precision-forged and machine-finished components.
Media and PR Engagement
The inauguration drew considerable media attention. Journalists and media representatives present at the event conducted interviews and recorded bytes from the leadership team. The conversations covered the company’s participation, its product portfolio, engineering capabilities, and future vision.
A dedicated PR strategy, managed by Media Mantra, had been structured across three stages: pre-event awareness building, during-event media facilitation, and post-event communication. The inauguration served as the anchor event for the during-event phase, providing journalists with a newsworthy moment and direct access to senior leadership for interviews and quotes.
This approach positioned bauma CONEXPO India 2026 not merely as a trade-show participation but as a sustained brand-building and communication exercise for Jaypee Engineering and Vishnu Forge Industries.
First Visitors and Early Customer Engagement
Following the inauguration, the stall opened to customers and visitors. The response on Day 1 was strong, with representatives from Eagle Corp, Brokk, KCC, and Hytech Earthmoving Engineers among the first to visit. Mr. Malviya and Mr. Krishna Jangid were among the notable early visitors who engaged with the team.
The interactions on opening day ranged from introductory conversations with new prospects to reconnection meetings with existing customers. Visitors showed particular interest in JEHEL’s material-handling, rock-breaking, and hydraulic solutions, with the 3D models and the boom exhibit serving as effective conversation starters for the technical team.
The first day established the momentum that would carry through the remainder of the exhibition, which went on to record an estimated footfall of approximately 600+ visitors across all four days.
Setting the Stage for What Followed
The inauguration at bauma CONEXPO India 2026 marked more than a ceremonial beginning. It was the result of months of coordinated preparation, from product modelling and exhibit fabrication to brochure design, sticker printing, customer gift planning and PR strategy development.
With the formal opening completed and media coverage underway, the Jaypee Engineering and Vishnu Forge Industries teams turned their full attention to the business conversations, technical discussions and relationship-building opportunities that defined the remaining three days of the exhibition.
The presence of Mr. Ashok Minda as the chief guest, alongside Mr. Shekhar Agarwal and Mr. Akshay Agarwal, provided a strong opening statement about the company’s standing in the industrial equipment sector and its commitment to engineering excellence.
Conclusion
The inauguration of the JEHEL stall at bauma CONEXPO India 2026 by Mr. Ashok Minda, alongside Mr. Shekhar Agarwal and Mr. Akshay Agarwal, was more than a ceremonial opening. It was the result of months of coordinated preparation, from 3D product modelling and boom fabrication to stall design, brochure production and PR strategy.
With media coverage underway and the first customer conversations already generating interest in JEHEL’s hydraulic, material-handling and rock-breaking solutions, the inauguration set the foundation for what became a four-day platform of business development, technical engagement and industry networking.
The presence of senior industry leadership on opening day sent a clear signal about the company’s standing in the industrial equipment sector and its commitment to engineering excellence at bauma CONEXPO India 2026.
